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In Search of the Excellent Heart


Article # : 10018 

Section : BOOK WORLD
Issue Date : 4 / 1986  3,075 Words
Author : Lewis Austin

       The research for In Search of Excellence began on the Fourth of July 1979. The date of the book's birthday is not fortuitous. That was the time when the great American corporate monuments first began to show serious signs of decay. Penn Central, Chrysler, and Continental Illinois became the leaders in a long line of corporate mendicants who would approach their governmental overseers of emergency abrogation of the normal laws governing business failure. It was the beginning of a radical new tax policy. From that time on the majority of the people--who didn't own shares--were to subsidize massive grants of survival capital to the executives and owners of the great business enterprises--who did. A new pattern was emerging. American business, which had begun as a Darwinian free-for-all in which the fittest survived, was becoming a game which was safer but also less profitable: now managerial clumsiness, ignorance, miscalculation, greed, and self-satisfaction were to be subsidized by the public.
       
        In 1986, as the biggest American banks try doggedly to ignore the fact that bad loans are pushing dangerously close to overshadowing net assets, we are beginning to see more clearly how the transfers of funds necessary to shield corporate managers from the consequences of their mismanagement have been arranged. Inflation played the major role in cushioning bad management in the Carter era. In the Reagan period we have relied on the doubling of the national debt. The net effect of this so far seems to have been squeeze out small enterprise and to cushion large. Indeed, now the taxpayers spend 20 percent of the time they work for the government in paying off the government's creditors. Corporations in trouble are subsidized by government, government borrows from creditors, domestic and overseas, but the lender of last resort is the public. The giant international deficit which goes with this policy means that American assets are increasingly transferred to overseas owners. Is it surprising that the American people--spending more and more time working to pay off the national debt, more and more likely to be working for a foreign-owned enterprise--are losing confidence in the ability of the people who are supposed to be running the show?
       
        American "Ungenuity"
       
        Managerial failure and work-force failure are closely linked. As the Japanese took a close look at American business with a view to purchase, they were often appalled. Koji Kobayashi, chairman of the Nippon Electric Company (NEC), observed of his new Washington offices: "In Japan, the president doesn't have to spell out exactly do this or do that…all of the..-members of the company try to figure out ways to make better products at lower cost, to increase sales, and so on. In the United States, if the president did not give specific orders he would be harassed by his subordinates asking 'what am I supposed to do? How do I do this' and so on."
       
        Tadashi Mito of Rikkyo University found that in the American business world "many people wait with their handbags and briefcases on their desks or laps so they can leave right on time…even if one is in the middle of a job, he or she leaves when the time comes…. I even saw people leave in the middle of spelling out a word. They will not do anything aside from the specific jobs…. No matter how busy their neighbours are, and how free they may be, they will not help their neighbours…they will just stand around and look at the operation."
       
       
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